Case Study: Greenwood School

Wham City Lights is a poignant solution for schools looking to invigorate their assemblies. It’s a way to connect students to faculty, each other, and the tech world around them.

Greenwood School was looking for a way to connect to the future. Their old curriculum, resources and perspective weren’t focused on our quickly accelerating tech-centered world. They needed a way to connect with students in a meaningful way, and connect the student body to the technologically booming world around them.

“We wanted to integrate technology in our program so that the audience could interact with the District leadership. In other words…we needed the wow factor!” – Becky Somerel, Greenwood School. 

Easy Steps for Success: We set up GWD50 with a basic lightshow. They wanted to score a lightshow to Pharell’s “Happy” – the hit of the summer. The opted to have us design the show in our editor and trusted our creative intuition. We built the show for them and provided them with their Wham Waves. Once they announced to the faculty that they would be using us, we saw a significant number of downloads.

 Audience Participation:  Without some simple email and newsletter marketing, Greenwood School drove at least 565 app downloads. That is well over 50% of the attending faculty. With half of the staff participating, the show speaks for itself.

 “It was the perfect ending to our Opening of School Celebration for our District.  We have a huge push in technology this year, and this app was a great example of what you can do with technology. We would use your app again and feel sure some of our schools will be in contact with you ” 

“Technology will have a major impact on District 50 during this school year. The district has invested over 8 million dollars on upgrading infrastructure and Chromebooks to aid in the efforts of a 1:1 initiative. Friday’s Opening of School program was a chance for every employee to see the positive impact technology can have in the future.”

The Results: Wham City Lights drove 565 downloads at a 1000 person event. Our show is impressive with as little as 15-20% participation; this particular show had 56.5% participation. The show was written about in the local paper and drove over 300 views on Vine alone. The faculty loved it and the lightshow set a positive tone for the year to come.